WHITE LABEL FISHING? FOUNDER SEAN WIT EXPLAINS WHY.
"As a fanatic predator angler, content creator and fishing guide, I've had the opportunity to pass my on my passion, knowledge and ideas to many other anglers in the European community, both online and out on the water... Just like others did for me when I started fishing. A simple idea came to mind: Let's join forces with other known anglers in the industry, no matter what brand they are connected to. Together we are stronger. Working together to create better content, strive for higher engagement and get others to be just as excited and passionate about fishing as we are. In these modern times where iPads, smartphones and other electronic devices dominate our society, especially when it comes to the next generation, we want to promote the outdoor lifestyle that makes (predator) fishing such an amazing experience."